Final Project- Jackie- Post 5/6

December 16, 2019 at 3:40 am 1 comment

Patrick Starr


Patrick Starr is a beauty Youtuber whose slogan is “makeup is one size fits all.” Patrick joined Youtube in 2013, and now has 4.44 million subscribers and over 330 million views.[1] Patrick makes makeup and beauty videos for drag queens, with titles like “How to Make Drag Queen Body Padding” and “How To Slay A Drag Queen Wig.”[2] Because of his makeup talent, Patrick has attracted the attention of many celebrities and does collaborations with them. For example, he has posted with Kim Kardashian, Katy Perry, Paris Hilton, and more.[3] Patrick Starr’s target audience is quite broad, as his videos mainly cater to the Drag community, but also the plus-size community, the AAPI community, and the LGBTQ community as a whole. In Starr’s channel trailer video, he says: “I want to share [my life] with all the boys and girls across the world, especially the young boys of the LGBTQ community.”[4] Starr’s channel fosters inclusivity and is an online space where anyone can go to feel included and part of his life.

Screen Shot 2019-12-15 at 7.56.32 PM.png

[1] Patrick Starr, “About,” Youtube, accessed December 14, 2019,
[2] Ibid.
[3] Patrick Starr, “Celebrity Makeovers,” Youtube, last modified August 21, 2019, accessed December 14, 2019,
[4] Patrick Starr, “HELLO 2019 CHANNEL TRAILER,” Youtube (videoblog), entry posted January 8, 2019, accessed December 14, 2019,

Entry filed under: Uncategorized.

Final Project- Jackie- Post 4/6 Final Project- Jackie- Post 6/6

1 Comment Add your own

  • 1. asianamericansinmedia  |  December 24, 2019 at 3:18 am

    Again, although I find your choice of Starr as a case study very interesting, I expect critical analysis rather than reportage in your posts.

    Prof Ma


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